SAMHSA and the Ad Council Announce the Prevention of Underage Drinking Campaign

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Air date:	Thursday, March 25, 2010, 3:00:00 PM Time displayed is Eastern Time, Washington DC Local
Views:	Total views: 102 * This only includes stats from October 2011 and forward.
Category:	Special
Runtime:	00:54:00
Closed captioning:	Check box to display CC outside of the video Note: You can drag the captioning window around and resize it
Description:	Special guests are briefed of SAMHSA’s new national Underage Drinking Prevention Campaign. The campaign, developed in partnership with the Ad Council encourages parents to speak with their children about underage drinking in order to delay the onset of and ultimately reduce underage drinking. New television, radio, print, outdoor, and Web PSA’s will launch this month to reach parents in the general market, as well as Hispanic American, Asian American and American Indian communities. Viewers are encouraged to visit www.stopalcoholabuse.gov for resources.

NLM Title:	SAMHSA and the Ad Council announce the Prevention of Underage Drinking Campaign / SAMHSA.
Author:	United States. Substance Abuse and Mental Health Services Administration.
Publisher:
Abstract:	(CIT): Special guests are briefed of SAMHSA's new national Underage Drinking Prevention Campaign. The campaign, developed in partnership with the Ad Council encourages parents to speak with their children about underage drinking in order to delay the onset of and ultimately reduce underage drinking. New television, radio, print, outdoor, and Web PSA's will launch this month to reach parents in the general market, as well as Hispanic American, Asian American and American Indian communities.
Subjects:	Adolescent Alcohol Drinking--prevention & control Alcohol-Related Disorders--prevention & control Health Promotion--methods Mass Media United States
Publication Types:	Congress Webcast
NLM Classification:	WM 274
NLM ID:	101528453
CIT Live ID:	8634
Permanent link:	https://videocast.nih.gov/watch=8634

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